An angry mother has denounced a lingerie company for its ‘erotic’ advertising billboards in the midst of a suburban shopping mall that broadcast revealing close-ups of women wearing tight g-strings.
The video advertisements Hannah Curran, 43, saw at a Bras N Things shop at Palmerston’s Gateway Shopping Centre in the Northern Territory appalled her.
She attacked the company on Facebook for having window displays of women’s rears in revealing underwear, comparing it to a “strip club.”
Ms. Curran criticized the center and the retailer for displaying the obscene advertisements, calling it “disgusting” (see images of the advertisements in Ms. Curran’s article).
If it disturbs you, don’t look at it, one social media user said (pictured, the Bras N Things store in Palmerston, Northern Territory)
The obscene display was condemned by Ms. Curran, who said that the business was “trying to morph into a strip club with this for public see.”
In a video, the mother was heard saying, “Absolutely filthy, [you should be] embarrassed of yourself Bras N Things and Gateway, children may go through and witness this filth.”
We cannot allow this to be acceptable in our culture, she raged.
The Gateway Shopping Center in Palmerston, NT and the Bras n Things corporate office are enabling this to be seen by anybody outside the store.
“My primary worry is that kids may view these sexualized pornographic pictures readily.”
Children must be protected, and pornographic, sexual, and erotic imagery must not be normalized or promoted in our culture.
On social media, many people backed her.
One person said, “It is careless and does not account for all the diverse ages of individuals that use this road.”
Not everyone is comfortable with a woman’s butt and a g-string protruding from a crack in public.
Another person said, “Perhaps turning the display so it faces the shop’s interior would be preferable.”
But while some agreed with her, others were adamantly opposed.
One person joked: “I don’t believe anybody would be objecting if it turns into a strip club. Don’t look at it if it concerns you.”
Oh no, not another Karen. Have you visited the beach or swimming pools? One commenter said, “Get over yourself.”
It’s not about being judgmental or hateful toward someone. But frankly, advertising isn’t essential. It’s shock marketing, and its goal is to encourage viewers to look.
The consumer should bring the issue to the Bras N Things shop, according to a Gateway Shopping Center spokesperson.
“All I see is a “Christian” attempting to impose their moral beliefs on others,” the writer said. One commenter added, “Stop attempting to impose your ideals on those of us who don’t want them.”
It’s not about disliking people or being prude, another person commented. But frankly, advertising isn’t essential. It is shock advertising and is intended to pique interest.
The shopper should bring their complaint to the Bras N Things business, according to a Gateway Shopping Center spokesperson.
They told the NT News, “We take our duty of care extremely seriously.
“It was done for the shop by the store,”
But if we did get a complaint, we’d get in touch with the shop right away.