The Agthia Group’s Board of Directors has approved more greenfield investment in Saudi Arabia.

The Agthia Group’s Board of Directors has approved more greenfield investment in Saudi Arabia.

Today, the Board of Directors of Agthia Group PJSC, one of the region’s leading food and beverage firms, met to discuss and approve significant business decisions, including a greenfield investment in Saudi Arabia.

The Board of Directors approved an investment of AED 90 million in Jeddah to build a manufacturing plant for Nabil, one of Agthia’s protein brands. The new facility’s CAPEX spending is planned to begin in the next months, with first sales expected in H2 2023.

The project, which is in response to strong demand from local customers, will further strengthen Agthia’s footprint in the KSA – the Gulf’s largest and one of the fastest growing consumer markets, and support the company’s strategy of becoming one of the leaders in the MENA consumer packaged goods sector.

Khalifa Sultan Al Suwaidi, Chairman of Agthia Group, said: “Agthia’s greenfield investment in the Kingdom of Saudi Arabia would enable significant progress towards our long-term profitability target and our commitment to deliver on our growth strategy to become a regional leader by 2025”.
Alan Smith, Chief Executive Officer of Agthia Group, said: “Nabil Foods has a well-established business in KSA. This investment will allow us to further drive the growth of our protein vertical while offering the right product quality compliant with local regulations. The site design will also give us the capacity and flexibility to meet future market growth potential and will eliminate any future replacement cost in case of expansions.”.