Staff at Twitter’s Australian office will anxiously check their phones at 1:00 a.m. on Saturday to determine if they still have jobs, as new CEO Elon Musk initiates a global layoff of the social media platform’s workforce.
An email was issued to all full-time Twitter employees throughout the world announcing substantial layoffs in order to keep the company on a “healthy path” moving forward.
The Australian personnel will be informed of their employment status on Saturday at 1am AEDT, while the American staff will be informed on Friday at 9am.
Saturday at 1 a.m., employees at Twitter’s Australian branch (pictured) will learn if they will keep their jobs following Elon Musk’s recent takeover.
Elon Musk, the new owner of Twitter, has begun reducing the social media company’s global workforce.
The internal email stated, “In an effort to put Twitter on a healthy path, we will undergo the arduous process of decreasing our global staff on Friday.”
We know that this will have an impact on a lot of individuals who have made great contributions to Twitter, but we must take this move to secure the company’s future success.
The email went on to say, ‘By 9 a.m. PST on November 4 (1 a.m. Saturday morning AEDT), everyone will get an email with the subject line Your Role at Twitter.’
The email will be sent to the Twitter accounts of employees whose positions are maintained.
Those who have been terminated will receive the next steps about their termination through email.
The message also stated that all offices would be temporarily closed and access would be suspended “to help protect the safety of each employee, Twitter systems, and customer data.”
End of 2021, Twitter had approximately 7,500 employees worldwide, and Musk apparently intends to lay off up to half of them.
An email was issued to all full-time Twitter employees globally informing them of major layoffs.
According to reports, Musk will fire up to 2,500 of Twitter’s 7,500 global staff.
The news of layoffs culminates a week of high-level purges by Musk, who sought significant cost reductions and imposed a harsh new work culture across the social media corporation.
He had already purged the high ranks of the corporation, removing the CEO and top financial and legal professionals. Others, including the heads of the company’s advertising, marketing, and human resources departments, have departed over the course of the past week.
Before purchasing Twitter for $44 billion, Musk stated that the firm he would control will be “very focused on hardcore software engineering, design, information security, and server hardware.”
The previous week, he grumbled in a tweet that ‘there appear to be ten people’managing’ for each person coding.’
The long-anticipated layoffs have dampened Twitter’s famously open company culture, which was revered by its employees.
Immediately upon the arrival of the email in Twitter employee inboxes, hundreds of people crowded the company’s Slack channels to say farewell (pictured: Twitter employees at the company’s headquarters).
Twitter has halted all employee access to its San Francisco headquarters (above) and other offices, advising employees to “go home” and await word on their employment status.
The first week of Musk’s ownership of Twitter has been characterised by chaos and confusion. Two company-wide meetings were scheduled, but were abruptly canceled mere hours beforehand.
Managers are prohibited from holding team meetings and speaking directly with employees, according to a senior Twitter employee, who added that their communications are being watched.
They stated, “It feels like we’re working with the Gestapo.”
According to two persons familiar with the situation and an internal Slack message reviewed by Reuters, Musk has also instructed Twitter Inc.’s teams to find up to $1 billion in annual infrastructure cost savings.
Even as Musk reduces Twitter’s expenses, he confronts risks to the company’s revenue as an increasing number of advertisers cease spending on the site out of concern that it will not remain’safe’ for businesses.
Last week, General Motors declared it had ‘temporarily halted’ all sponsored advertising on Twitter due to concerns over Musk’s treatment of competitors. Musk is the CEO of Tesla, a competitor.
Audi and General Mills, the manufacturer of Pillsbury, Betty Crocker, and Haagen-Dazs, have also acknowledged a halt.
According to a Wall Street Journal article, Mondelez International, the creator of Oreos, and Pfizer, a pharmaceutical behemoth, have both halted their Twitter marketing spending.
Audi and General Mills have joined a growing number of corporations that have stopped advertising on Twitter since Elon Musk acquired the company.
Musk conducted a Twitter poll asking if marketers should support free speech or “political correctness.”
Musk assured advertisers last week that he would prevent Twitter from becoming a “free-for-all hellscape” in response to concerns that the social media platform will become flooded with the voices of bigots and conspiracy theorists.
Now, he is racing to convince sponsors that he will honor his promise.
Reportedly, some advertisers have pledged to permanently boycott Twitter if former president Donald Trump is permitted to return. Musk stated on Wednesday that it will be many weeks before a procedure to reinstate banned accounts is in place.
A media buyer at a large advertising agency, who declined to be identified, stated that the firm would meet with Musk to inquire about how the Tesla CEO intends to deal with misinformation on the social media site.
Musk turned to Twitter on Wednesday evening to conduct a poll asking users if marketers should support freedom of speech or “political correctness.”
Nearly 80 percent of more than two million votes were for ‘freedom of speech’