…By Gift BADEWO for TDPel Media.
Angie Rowntree: Promoting a Positive and Empowering Outlook on Sexuality through Ethical Porn
Angie Rowntree is the founder and director of Sssh.com, a pioneering site that has been creating female and couples-focused adult entertainment since 1999.
The site offers a range of pornographic content, including erotic films, stories, guided masturbation, and audio content.
Sssh.com aims to promote a positive and empowering outlook on sexuality and sexual expression, with a strong emphasis on genuine pleasure and intimacy.
Angie’s Journey and Frustration
Angie became involved in the online adult entertainment industry in 1994 when her husband founded Wasteland.com.
Frustrated by the lack of content that catered to women as consumers, she launched Sssh.com in 1999.
According to Angie, everything was geared towards men’s fantasies and depicted male pleasure, with very little or nothing for women.
Angie started to ask women through their survey what they wanted to see or experience.
Although there were some sceptics at the beginning, people within the industry have been very supportive, and members have been incredibly encouraging.
Angie’s Ethical Pornography
Creating ethical porn was essential to Angie.
She believes that everyone involved in the production of adult content deserves to be treated with respect and fairness.
Sssh.com adheres to a set of best practices for doing business, including fair compensation for performers, consent and safety protocols on set, and a commitment to diversity and representation in content.
Angie’s goal has always been to create erotic content that celebrates not only female pleasure, but mutual pleasure and sexuality in a way that’s both authentic and ethical.
Angie’s Collaborative Studio
Sssh.com has always been a very ethical and collaborative studio.
The team not only discusses and negotiates the sex to everyone’s comfort, but they also listen to the performers’ input regarding the creative direction of their characters.
Angie believes that this greatly enhances the storylines and how the sex is portrayed in films, especially since the sex in their narratives is used as a plot point.
They are always striving to capture genuine chemistry and mutual pleasure, so they try to shoot with real-life couples as much as possible.
The Importance of Ethical Consumers
It is essential that individuals pay for porn and engage in ethical behaviour.
Pirating porn or watching free porn hurts studios and content creators.
It especially harms indie studios that typically deliver an alternative vision to mainstream pornography.
Angie believes that everyone benefits from ethical porn, including the fans who get to enjoy content, knowing that it was made by people who enthusiastically consented and had a positive experience making it.
Angie’s Beliefs
Angie believes that adult sexuality and expression can be incredibly liberating for people and exploring this is an essential part of our growth.
She thinks that watching erotic films can be a breath of fresh air in a world that can often be divisive and intolerant about sex.
Angie is proud to be part of a community that works to help people celebrate the joy of sex.
She believes that one of the biggest thrills of watching porn is being able to see your fantasies brought to life on some level, even if it’s a fantasy that you wouldn’t necessarily want in real life.